JOB DETAILS
Company: Unilever
City: London, United Kingdom
Job Type: Full Time
Experience Level: Mid-Level to Senior Level
Salary: Not stated
Deadline: Not specified
Status: Open
JOB OVERVIEW
Unilever is hiring a Shopper Marketing Lead for its Wellbeing Collective team in London. This position focuses on leading shopper marketing activities for Liquid I.V. in the UK market.
The successful candidate will help create and deliver marketing campaigns that improve brand visibility, increase sales performance, and strengthen retailer partnerships. This role is suitable for professionals with experience in shopper marketing, retail media, brand activation, and customer engagement.
The position requires close collaboration with internal teams, retailers, and external partners to support annual business growth targets. Candidates who enjoy strategic planning, creative campaign development, and data-driven decision-making may find this opportunity rewarding.
COMPANY OVERVIEW
Unilever is one of the world’s largest consumer goods companies with a strong presence in food, personal care, home care, health, and wellbeing products. The company operates in many countries and owns several globally recognized brands.
Known for its focus on innovation, sustainability, and consumer-focused products, Unilever has built a strong reputation across international markets. The company continues to invest in brands that improve everyday life while supporting responsible business practices and long-term growth.
JOB RESPONSIBILITIES
• Lead the shopper marketing strategy for Liquid I.V. UK
• Deliver annual growth objectives through retailer marketing activities
• Create shopper campaign blueprints for different retail partners
• Manage shopper marketing budgets and monthly spending forecasts
• Monitor campaign performance and adjust strategies based on results
• Localize global marketing assets for UK retailers
• Ensure promotional materials meet retailer requirements and quality standards
• Support annual planning and customer sell-in activities
• Manage content that supports the shopper journey
• Oversee ratings, reviews, images, written content, and influencer content
• Work closely with account managers, category teams, planning teams, and brand teams
• Build strong relationships with retailers and key stakeholders
• Present plans and strategies to internal and external audiences
• Directly manage shopper marketing activities for selected retail accounts including Costco and Holland & Barrett
• Support wider commercial and brand teams when required
JOB REQUIREMENTS
• Experience in shopper marketing or related marketing roles
• Strong understanding of retail media networks and planning processes
• Ability to optimize campaigns for performance and return on investment
• Excellent project management skills
• Experience working with cross-functional teams
• Strong stakeholder and relationship management abilities
• Previous experience working with customers, retailers, or agencies is an advantage
• Excellent communication and presentation skills
• Proficiency in Microsoft PowerPoint and Excel
• Strong attention to detail
• Ability to manage multiple projects simultaneously
• Creative thinking and an eye for high-quality marketing materials
• Reliable, accountable, and results-driven approach
• Willingness to learn new skills and adapt to changing business needs
• Opportunity to work with globally recognized brands
• Career growth and professional development opportunities
INDUSTRY CONTEXT
Shopper marketing continues to play a major role in the consumer goods industry. As consumers interact with brands across physical stores and digital channels, companies need professionals who can create effective shopping experiences.
This field combines marketing, sales, consumer behavior, retail strategy, and data analysis. Professionals in this industry often gain valuable experience working with major retailers, national campaigns, and high-growth consumer brands.
WORK ENVIRONMENT
This role offers a collaborative and fast-paced work environment. Team members regularly work with marketing, sales, category, and brand teams to achieve business goals.
Employees are expected to manage projects, communicate with stakeholders, and contribute ideas that support business growth. The position is suitable for individuals who enjoy teamwork, planning, creativity, and performance-focused marketing.
SALARY AND SALARY INSIGHT
Salary not disclosed.
Shopper Marketing Lead positions in London often offer competitive compensation packages due to the strategic importance of the role. Pay levels typically depend on experience, leadership responsibilities, and industry background. Large multinational companies often provide additional benefits, training opportunities, and career development programs.
JOB STATUS
🟢 Open
APPLICATION TIPS
Make sure your CV highlights shopper marketing experience, campaign management achievements, retail partnerships, project delivery, and measurable business results. Include examples of successful marketing activities, stakeholder management, and budget ownership where possible. Since no deadline has been specified, early application is recommended.
